Art Direction


Škoda metaverse launch. 
Škodaverse aims to be an experimental 3D online space/game based on the Nemesis platform.
Brand lovers now can share the passion for gaming, virtual reality and emerging technologies.
Inside iV Land the general public can:  
- Explore the SKODA EVs such as ENYAQ iV Coupe models in 3D
- Test drive SKODA EVs on an in-game racing track
- Create your unique Ready Player Me avatar with exclusive SKODA skins
- Visit SKODA’s virtual NFT gallery
- Chat with other SKODA fans

Agency: Optimist Czech

Check it out: https://game.thenemesis.io/worlds/?game=Metaverse&id=62de5fe6c39d0c85d49225f2

FAMA DESIGN is Mauro Fardin’s portfolio, creative lead at VMLY&R.

I am a former fashion photographer who has spent the past 15 years exploring the realm of art direction.
As a self-proclaimed "smoking hot multipotentialite", with a knack for big ideas, holistic thinking, and meticulous project management I established my own studio in 2014.

In 2019, I relocated to Prague and joined forces with Optimist Inc. for a fruitful two-year collaboration. During this time, I had the exciting opportunity to contribute to creative campaigns for Škoda Auto Global, Volkwagen and Knuspr.

Since 2022, I've taken on the roles of creative lead and creative director at VMLY&R, aiming to create projects that become part of people’s lives, to drive value for our clients (BAT, Adidas, Hills Global, Victoria’s Secret, Czech Paralympics, Amnesty International, Pride) and, in the best of the cases, to impact the world 😉

In my day-to-day schedule, I oversee a group of 25 creatives. Additionally, I establish and guide teams to secure tenders successfully, and I provide support to other agencies within the WPP network to enhance their business expansion efforts. 


If you have any project, idea or anything you want to share, you can contact me.