IMJIT 35020
Creative Direction

IMjiT35020 is the trademark of the artisan laboratory of Due Carrare, in the province of Padua, an artisan experience dedicated to the manufacture of made-to-measure jeans and selected productions to order. IMjiT is the acronym for IMpresa jeans iTalia, while 35020 is the zip code of Due Carrare where the jeans are packaged. The denims used are of Italian and Japanese production, all in the name of craftsmanship. Everything is strictly Italian, in fact each step is carried out within the company. The entire production process of a garment takes over 6 hours; between adaptation and arrangement of the model, cutting, sewing and tailoring, denim takes shape after more than 60 steps and thanks to the production capacity of specialized collaborators. The research field of the laboratory is reflected in the creation of strictly selvedge jeans, shirts and jackets. The choice of the garments to buy is taken care of in the smallest details: we start with the choice of the model among those produced by IMjiT35020, we try on the finished garments to see the fit, the model is then modified for ad hoc. Once this first phase has been completed, a series of fabrics are proposed, of different weights, colors and origins, all selvedge. An example is the 12OZ barbed Blue Selvadge, produced in Bovolenta (PD), in old mechanical looms from the 1950s.


FAMA DESIGN is Mauro Fardin’s studio.

We are an independent award-winning branding & design studio based in Prague and in Venice area.
We specialize in not specializing, with a diverse portfolio of work and family of clients, brought together by a shared desire to make the world a better place through design. We transform concepts and ideas into projects that are clear, simple, strong and honest. In our projects, we try to reduce the all clutter, find the core and from there evoke emotions to get maximum impact. Our aesthetic signature balances both timeless and contemporary design; a design that should be engaging, useful, functional and always questions the status quo.


Based on strategic approach and contextual thinking, we offer services including Creative Direction, Art Direction, Visual Identity, Branding, Brand Strategy, Graphic Design, Web Design, Photo Shooting, Video Making, Motion Graphic, Package Design, Content Creation and Social Media Managing. 


If you have any project, idea or anything you want to share, you can contact us.